Everyone knows what a compelling marketing force social media has become. This is as true of marketing for the events industry as for other sectors. But how many event organizers have a social media guru on staff? How many have the time to add social media marketing...
Our staff at JUJAMA has many years of experience in the biomedical sciences, including many team members from MedTRACK, the biotech and pharmaceutical corporate intelligence database that we founded back in 2001. This deep experience in an industry where things get...
When bankers attend association meetings, they have many of the same goals as people at other industry conferences—to network, make useful connections and stay on schedule so they can make the most of their time. But they also have specific, very important needs,...
JUJAMA Chairman Bob Naismith and I spent much of last week at BIO 2014 in San Diego, meeting with JUJAMA clients, visiting with old friends and listening with interest to talks that captured the direction and outlined the future of the life sciences industry. As...
